New ASEAN Study Reveals Businesses Are Rethinking Hiring and Investment as Growth Priorities Shift
Sep 10, 2026
Singapore, September 10: ASEAN businesses are reshaping how they hire, invest and prepare for growth as they navigate an increasingly complex economic environment, according to a new regional study by Reeracoen Group and Rakuten Insight. New Reeracoen Group x Rakuten Insight survey of 3,630 consumers and business leaders across six ASEAN markets highlights selective hiring as the dominant workforce strategy alongside a sharpened focus on operational efficiency and AI investment.